Study Reveals Female Motorcycle Riders Feel Happier, More Co

[totalmotorcycle]

Study Reveals Female Motorcycle Riders Feel Happier, More Confident and Sexier Than Women Who Don’t Ride

STUDY: WOMEN HAVE A POWERFUL OPTION TO FIND HAPPINESS IN 2014

New Data Reveals Female Motorcycle Riders Feel Happier,

More Confident and Sexier Than Women Who Don’t Ride



MILWAUKEE (Dec. 27, 2013) – Soon, women everywhere will be thinking about New Year’s resolutions they could make to live a more fulfilled life in 2014 and beyond. Once they make those resolutions, they may turn to self-help books, fad diets and online advice to try and make them a reality. But who knew that the key to happiness might be where women least expect – out on the open road, and on two wheels.



A new study shows that women who ride their own motorcycles are noticeably happier – in life, in relationships, and even in the bedroom – than women who don’t ride.



The study, conducted by Kelton and commissioned by Harley-Davidson, interviewed 1,013 adult female riders and 1,016 adult female non-riders, and the findings make it clear that riding a motorcycle greatly improves a woman’s feelings of overall self-worth. Key insights surrounding women who ride motorcycles in comparison to those who don’t include the following:

· More than twice as many always feel happy (37 percent of riders vs. 16 percent of non-riders)

· Nearly four times as many always feel sexy (27 percent of riders vs. 7 percent of non-riders)

· Nearly twice as many always feel confident (35 percent of riders vs. 18 percent of non-riders)



According to the study, more than half (53 percent) of women who ride cite their motorcycle as a key source of happiness and nearly three in four (74 percent) believe their lives have improved since they started riding.



“Riding a motorcycle is the ultimate form of freedom and self-expression, so it makes sense that women riders are happier in life and, in general, feel more fulfilled,” said Claudia Garber, Director of Women’s Outreach for Harley-Davidson. “That’s why learning to ride a motorcycle is the perfect gift you can give yourself and the best resolution to make for a truly life-changing new year.”



Riding Improves Relationships

Beyond positively impacting a woman’s sense of self, the study also shows riding can improve relationships. When it comes to romance, women who ride leave non-riders in their dust, being more content with:

· Communication with their significant other (60 percent of riders vs. 38 percent of non-riders)

· Physical intimacy (51 percent of riders vs. 35 percent of non-riders).



Stress can cause tension between significant others, but since more than a third (34 percent) of women riders report that they now feel less stressed after starting to ride, it’s not surprising that 50 percent of them are extremely satisfied with the state of their current relationships.

[JackoftheGreen]

Some of us knew this already. (-: