#Triumph launches 110th 'Anniversary Special' #Bonneville #T100
Triumph Motorcycles is kicking off its 110th anniversary celebration with the launch of a special edition Bonneville T100. Inspired by the classic 1902 No.1 model, the limited edition bike sports a unique anniversary crest, directly inspired by the early Triumph tank badges. The nostalgic appeal of this series of T100s is further enhanced by a retro-inspired twin colour paint scheme of Brooklands Green and Aluminium Silver, complimented by black mudguards as per the original bike.
While the Brooklands Green paint scheme commemorates Triumph's first ever motorcycle race win at the famous Surrey-based circuit in 1908, the Aluminium Silver scheme echoes the style of the pioneering pre-war years. The eye catching tank crest has been changed from the original King's motif to pay tribute to our own Queen in her Jubilee year of 2012. The addition of three dots over the original crest design have been added to represent the historic locations of Triumph factories over the last 110 years; Coventry, Meriden and Hinckley.
The limited edition Bonneville - only 1,000 units are being manufactured - is tastefully finished with chrome touches, such as the grab rail, chain guard and cam cover, to provide an additional element of classic presence. Every 110th Anniversary Special Edition Bonneville T100 comes with a numbered plaque on the dog-bone style handlebar clamp and to underscore the authenticity of the machine, every model comes with its own numbered certificate.
'Mal Jarrett' marketing manager for Triumph Australia, said: "We're delighted to be launching our 110th anniversary year with this iconic limited edition production run. The 'Bonnie' is synonymous with the heritage of the Triumph brand and the perfect canvas for a special edition model. While we're pushing forward the boundaries of
technology with innovation such as the ride-by-wire system on the new Tiger Explorer, it's still important to recognize where we've come from and this 110th edition T100 does just that."
Triumph's last special edition classic bike - the Steve McQueen which saw only 1,100 produced in early 2012 - sold out in a matter of weeks, so riders interested in a Bonneville T100 are being advised to reserve their bike early. The 110th Anniversary Special Edition Bonneville T100s are expected to be in dealers from May 2012 priced at $14390.
Notes to Editors
First established in 1902 and now based in Hinckley, Leicestershire, Triumph Motorcycles is one of the most iconic motorcycle brands in the world. At the heart of Triumph's philosophy is a commitment to develop truly unique motorcycles that offer a blend of distinctive design, intuitive handling and performance.
The innovation and engineering passion that gave birth to the iconic Bonneville of the 60's has today created a broad range of bikes suited to all motorcycle riders,ranging from Classics to Supersport, Cruisers to Adventure machines and including the striking 2.3 litre Rocket III, the unmistakable Speed Triple and the award winning Daytona 675. Triumph'sglobal market share now stands at5.9% in the +500cc segmentwith the brand #1 in the UK market, with a share of 20%.
With an impressive product portfolio in place, including thebrand new Tiger Explorer and Speed Triple R, and a strong ongoing model development programTriumphis to continue to enhance itsstatus in themarket.
Triumph currently sells around 50,000 bikes per year through a global network of around 700 dealers. The company employs around seventeen hundred personnel worldwide and has offices in the UK, America, France, Germany, Italy, Spain, Japan, Sweden, Switzerland and Benelux, plus a network of independent distributors. Triumph has state-of the art manufacturing facilities both in Hinckley, Leicestershire, UK and Thailand.
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